The Cultural Challenge of Doing Business Overseas

The Cultural Challenge of Doing air Overseas Many executives seek to class out their companies into new markets so they can make more than pro scenerys. Domestically, these executives swan on many a(prenominal) indicators such as field regard, barter forecasts, demographics and household incomes to act upon if expansion could be profitable. Internationally, the executives non barely carry to reckon in the same avocation indicators listed above, simply they also have to consider the different culture, language, set and traditions of another(prenominal) region. This paper will determine some of the difficulties and issues that Steve Kafka, an American of Czechoslovakian origin and a pizza pie franchisor, will face as he seeks to expand his seam into the Czech body politic. The Czech commonwealth fit in to Countrywatch (2009), the Czech Republic gained independence in 1993 adjacent the disengagement of Czechoslovakia. The Czech Republic joined the European magnetic north in May 2004. The scotch forecast for 2009 is that the economy will look at astutely because of the spillover effects of the global pecuniary crisis, the shrinking demand in the European area is curtailing exports and send investment inflows and change source conditions in country is unhurriedness on domestic using up (Countrywatch, 2009). U.S.

and Czech Cultures Steve Kafka was born in America, but has family and friends in the Czech Republic, speaks Czech fluently and has visited the country of his origin some(prenominal) times. He has seen at first hand the differences in culture mingled with the U.S. and Czech. In addition, he plausibly learned from his family many impalpable traditions and alone(p) cultural things seldom shown to outsiders. He should know that few Czech men cook, so the women traditionally do it (Culturegrams, 2009). Therefore, it may be suitable to open more pizzeria style restaurants as the economy contracts and both parents fix working. If women and men work, then restaurants specializing in dining out or take-out food could rise in popularity. In...If you want to get a full essay, order it on our website: Orderessay

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