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Micro environmental Factors Customers: Customers will be categorised into hint plane sections: local customers, outside customers and corporeal customers. Local Customers: Their sign main aim is to offer medical checkup services to collective clients in the CBD in 1976. In 1989, the comp both expanded and dismiss into the HDB heartlands and targeting people of completely income. RMG provide healthcare services to any age group and provide give-and-take for people for distinguishable conditions. Foreign Customers: Travelling overseas used to be for 2 reasons business or pleasure. But in an age where richness is widespread, cosmopolitan lifestyles are de rigueur and booking a flight online takes all of four minutes, medical has been added to the list of travel reasons, with many, particularly in Asia, customers packing their bags and hopping on a plane to undergo intercession or various forms of healthcare services. Singapores adopt five visitor-ge nerating markets in 2008 are Indonesia, China, Australia, India and Malaysia. then many part are medical tourists. Inching ahead of Thailand, India, and Malaysia being Asian medical checkup Tourism Hub, Singapore brought in $1.7 billion in medical-tourism-related transnational revenue dollars. To target the Japan market, RMG have a Japanese clinic to cater for the rising Japanese patients in Singapore, it is managed by a team of Japanese speaking doctors, nurses and staff. In 2007, the raffle off checkup Groups (RMG) hospital arm affix a 25 percent increase in the material body of foreign visitors. Growth has also been seen from new markets including Russia, Vietnam, Cambodia, Mongolia and the UK, which join handed-down markets deal Malaysia and Indonesia. RMG also target patients outside ASIA such as the shopping centre East. Dr Loo Choon Yong, executive chairman, Raffles checkup Group, said: later 9/11, you look at nub Eastern patients... it is more difficult for them to go to the US or UK because of v! isa requirements. collective Customers:...If you want to get a wax essay, order it on our website: OrderEssay.net

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