Business Management

Mega pick up General Presentation Mega Image was founded in 1995 and is 1 of the largest sell companies on the Romanian local market. It is part of the Delhaize Group, which was constituted in 1867 and now operates on troika continents. Mega Image is a fair size caller-out, judging by its capital and the issue forth of workers and has as its main object of activity the selling of merchandize, being wholeness of the most respected companies in the field of commercialization of solid food and other consumer goods, due to its reputation and exceptional(a) setting of its stores. Nowadays, the company which is organized as a articulate stock company, is one of the largest mountain ranges of supermarkets in Romania and the largest in Buch best, with 2 store formats on the market, namely Mega Image and reddened Market, the latter(prenominal) being a low cost supermarket which is centered on simplicity and trim costs and was firstly established in December 2009 . In 2008, Mega Image took an important step in its evolution by acquiring La Fourmi which was formed by 14 stores in Bucharest, thus the company being able-bodied to strengthen its loss leader position in the capital.

Moreover, in the same year, other foursome new stores following the notion of the parent company are undecided in Bucharest, in the following locations : Brancoveanu, Valea Oltului, Iancu de Hunedoara and Liziera ( Pipera, Ilfov ). In 2009, a new acquisition takes place, as Delhaize group integrates four stores belong to Prodas Holding in the chain of Mega Image along with three other stores from La Fourmi, whose theory and rebranding are finalized ( Minis, Olteniei, Norilor ). As we take on mentioned before,! in the spend of this year, a new supermarket brand, namely Red Market is initialized and opened within the market complex Greencity, in 1 Decembrie. Therefore, we talent conclude that, during 2009, the process of expansion was deepen as Mage Image put on the market 11 new stores, final result this year with 51 such complexes, chthonic its own...If you want to trance a full essay, order it on our website: OrderEssay.net

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